OWWN Your Craft

National Gold Addy Award/Advertising Industry Self-Promotion Brand Elements

“OWWN your Craft” is a multi-disciplinary agency experience that enriches and empowers creativity. To kick off the first experience with designers, we created an elevated invitation, emphasizing the importance of working with thought, precision, and accuracy.

Our embossed, letter-pressed invitation with meticulous typography features the WW in Wray Ward, playing on the word OWN. Included is an attached loop with custom binding and hand-crafted grommets. The loop encourages a closer look at the tiny copy beneath it which reads, “When you examine something closely, you will notice the difference in the details. And sometimes that difference makes ALL the difference.”